White Label Wordsmith Portfolio

Blog Title: How to Write Like You Talk (Without Sounding Unprofessional) Description: A deep dive into conversational copywriting. This article explains how to make your writing sound natural and engaging while maintaining clarity and credibility. Includes examples and practical tips for writers, marketers, and business owners. Keywords: conversational copywriting, natural writing tone, writing tips Blog Title: The 5 Types of Content Every Service Business Needs Description: An evergreen guide to the essential content types that help service based businesses build trust, attract clients, and convert leads. Including blog posts, email sequences, and case studies. Keywords: content strategy, service business marketing, client attraction Blog Title: First Draft, Worst Draft? Why You Need to Embrace the Mess Description: Encouragement and guidance for creators to stop fearing imperfect first drafts. This post breaks down the value of messy beginnings and how to use them as a launchpad...

  Have you ever read an article and thought to yourself, “This sounds like a robot wrote it”? Sadly these days, you are probably right. In the age of AI, genuine content is becoming scarce. So, how do you stand out as a writer in a world that’s quickly being taken over by AI? You personalize your content with conversational copy. This article discusses writing tips that will make your copy relatable and help your content stand out. Why Conversational Copywriting Works When you read an article or social media post that is too technical or “professional”, do your eyes glaze over? Are you likely to continue reading a stuffy, jargon riddled article? Not likely. This is why conversational copywriting is key. When you write in a conversational tone, your copy is real and engaging. This is a great way to: Gain the trust of the reader Give the reader a sense of your personality Keep the reader’s attention Make your copy more relatable The Three Second Attention Span According to Brand...